Mobile apps can be a powerful tool for acquiring and retaining customers, clients, fans or patients.
That’s only half of the battle….
- Let them know that they will save time with in-app reservations and ordering.
- Let them know that they will get a free appetizer or facial when they download.
- Let them know that they will get exclusive instant deals every week when they download the app.
1. Feature it on Your Blog
2. Promote at Your Location
If you have a physical location the easiest way to get downloads for your mobile app is to post a qr code in plane site for everyone to see.
Including: at the register, on counters, on receipts, on bags, on chalk boards, on business cards and more.
For restaurants there should a tent on every table with the a qr code for people to scan.
Everything that a patron takes out of the store should have some form of advertisement of your new mobile app!
Also encourage employees to ask customers if they’v downloaded the app as well.
Note: Some businesses get really creative by putting qr codes on hats and shirts of every employee.
3. Plug into Your Current Advertising
How are you currently advertising your business to get new customers? That’s the first question ask every client that doesn’t know how they would promote their mobile app.
All you have to do is simply plug your qr code or ‘available in the app store’ icon in every form of advertising that you are already doing.
- newspaper ads
- press releases
- television ads
- email newsletters
- social media
- radio ads etc.